Product Marketing Specialist or Senior (Depending on Experience)
- Full-time
Company Description
Ent Credit Union exists to improve the financial quality of life of the people we serve. This mission drives us every day, but we are more than our mission.
We’re also individuals using our unique abilities to make our organization, and the communities we serve, better than they were yesterday. We’re a not-for-profit that puts people above profits and actively invests in our community. Our rapidly growing team is expanding our reach to serve more people throughout Colorado.
To spread our mission far and wide, we need people like you. If you’re interested in a paycheck with a purpose, apply with us today. Our people make the difference and, though it sounds cliché, we truly believe you are our greatest asset.
Job Description
Essential Functions
- Facilitate campaign development by providing agency and internal individuals? information and feedback; manage logistics to arrive at final approval and on-time delivery of the go-to-market plan.
- Support product marketing manager(s) in the development of strategic marketing plans through the understanding of product category, marketplace, buying behaviors, and successful engagement drivers.
- Assist product marketing manager(s) in building strategic partnerships with assigned business line leaders; may serve as the primary point of contact for products within a category. Ensure evolving plans are updated and communicated to all stakeholders.
- Monitor and evaluate campaign and program performance; ensure rigorous attention to testing and rapid, in-market optimizations.
- Provide production support to digital and communications teams when needed; ensure all assets communicate effectively and on-brand about products, services, promotions, and programs when needed.
- Engage in special projects that benefit the broader marketing group and credit union as a whole.
- Bank Secrecy Act: Remains cognizant of and adheres to Ent policies and procedures, and regulations pertaining to the Bank Secrecy Act.
Qualifications
Minimum Formal Qualifications for the Product Marketing Specialist Position
- Bachelor's Degree in Marketing, Communications, Entrepreneurism, Business Administration, or related field.
- 1+ years' general marketing experience.
- 1+ years experience in financial services marketing and/or professional services marketing. preferred
Minimum Formal Qualifications for the Product Marketing Specialist Senior Position
- Bachelor's Degree in Marketing, Communications, Entrepreneurism, Business Administration, or related field.
- 3+ years' general marketing experience.
- 2+ years' experience in financial services marketing and/or professional services marketing. preferred
Each year of relevant work experience may be exchanged for a year in a relevant degree program or vice versa. For example, a requirement of a bachelor's degree in accounting and 2+ years of accounting experience could be substituted for a high school diploma and 6 years of relevant accounting work experience or a master's degree in accounting and 0 years of work experience.
Technical or Specialized Knowledge/Skills:
- Ability to appropriately match communication style to a wide array of people and build relationships at all levels within the credit union.
- Innovative thinker with a track record for translating strategic thinking into measurable plans and outputs.
- Ability to learn quickly, anticipate and manage ambiguity; adept problem-solver.
- Solid command of traditional and digital marketing channels.
- Strong attention to detail, highly organized.
- Excellent communicator, presenter, and storyteller.
- Self-directed ability to juggle competing priorities, organize and meet deadlines.
Certifications Required:
- Valid Driver's License with an acceptable driving record. required
Environmental, Physical and Psychological Requirements
- Standing - Occasionally
- Walking - Occasionally
- Sitting - Frequently
- Lifting - Rarely (40 Lbs)
- Carrying - Rarely
- Pushing - Rarely
- Pulling - Rarely
- Balancing - Rarely
- Stooping - Rarely
- Kneeling - Rarely
- Crouching - Rarely
- Crawling - Rarely
- Reaching - Occasionally
- Handling - Occasionally
- Grasping - Occasionally
- Feeling - Occasionally
- Talking - Frequently
- Hearing - Frequently
- Repetitive Motions - Frequently
- Eye/Hand/Foot Coordination - Occasionally
- Noises louder than normal speaking volume - Occasionally
- Temperature Changes - Rarely
- Atmospheric Conditions - Rarely
Additional Information
Typical Pay Range for the Product Marketing Specialist: $50,918 to $66,830 per Year (S14)
Typical Pay Range for the Product Marketing Specialist Senior: $61,713 to $80,995 per Year (S15)
This position is eligible for our corporate bonus program based on company performance.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities.
Benefits Summary Sheet - 2023
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)